⅓ less recruiting effort and better hiring despite AI applications

Completely converted to strength-based recruiting in just 6 weeks.
100 applications per month — but only 30 reviews.
A strength profile before a resume leads to a better fit and less frustration.

Callways has radically simplified its HR process with Aivy:
Same applications, better results — with significantly less work.

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Aivy selbst ausprobierenMehr erfahren

Erfolge

Pre-selection effort

—70%

Time from decision to go-live

< 6 weeks

areas of application

Specialists and managers

Ausgangslage

Callways is a customer service provider with over 60 employees in Berlin and Hagenow.
The market is characterized by high turnover and a high number of applicants — But CVs barely said anything about performance.

At the same time, the share rose AI-optimized applications: well-formulated documents, but increasingly interchangeable.

Around 100 applications per month apply for customer service roles.
But: perfect CVs did not reliably lead to good hires — and weak CVs excluded potentially strong talent.

“We had people with perfect CVs that didn't work. And some with bad ones that performed brilliantly. ”
— Achim Reinhardt, Co-CEO Callways

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Callways needed a clear, fair and reliable basis for selection — away from standard documents and without additional effort.

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Durchführung

Approach: Strengths before resume

The process was deliberately filmed: Aivy first, resume after that.

This is how the new standard process works:

Application is received via Indeed or similar.
‍Direct invitation to Aivy (15-20 min testing → strength profile)
Only then review the profiles — cv optionally‍
Conversations based on specific strengths instead of empty phrases

Not a cover letter. Hardly any testimonials.
Strength profile instead of gut feeling!

“We'll send everyone the Aivy link right away.
It is a gift — for both parties. ”
— Achim Reinhardt, Co-CEO Callways

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transposition

The implementation was pragmatic — without major IT costs, without project overhead.

6 weeks from decision to complete conversion
Target profiles for customer service roles defined using software via Aivy
Integrated profile comparisons including interview guidelines & onboarding tips
Data basis: successful existing teams → 5 working profiles identified

“People are different. We're not looking for copies — we're looking for profiles that work. ”
— Achim Reinhardt, Co-CEO Callways

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Ergebnis

Testimonials

Hot Shit Without Competition

— and we save around 70% of our time.

Aivy selbst ausprobieren

“Recruiting was and is the central lever for renewing callways. Aivy makes the decisive difference: strength-based recruitment, gamified and scientifically based. Hot stuff without competition — and we save around 70% of our time. ”